The expansion of the Russian and CIS MICE business in top destinations
Suppliers from all over the world who want to increase their market share in Russia and CIS countries (ZND countries) will go to the heart of Moscow on 9th and 10th September, in order to make the way to Russian and CIS MICE business for spreading to top destinations to Asia, Europe, Africa and America.
Moscow, town with many museums, architecture, monuments and buildings made to festive accomplishments in different areas such as space, atomic energy or its foremost leaders, Meeting Planners of Russia offer nice background.
Business Development director of European Congress, Asya Revina, who was movement force for realisation of this concept: “People are definitely excited. We are glad to announce that among buyers for participating on events, we have agencies who are winners and nominated for prestige award Russian Business Travel and MICE Awards 2013.But the initiative and participation are accepted leading by business calculation. Representatives of different top MICE destinations around world will participate at the event, and we can be very proud since suppliers from leading hotel chains and big world DMC will participate. Even though smaller and independent hotels and DMC ask for an increase on market share on Russian and CIS market, and by taking part they will accomplish just that.” She added that as the event’s opening date is closer the number of participants applications is finalizing.
European Congress team currently helps with its systems, so that all participants in a maximum way use business potential through its already arranged meetings “one on one”. In this way those who offer and domestic buyers will get unique opportunity and advantage to increase their contact base and businesses of course.
This event differ from MICE exhibition on market, that is B2B platform where European Congress takes care about industry connection important for whose who bring decisions. Providers look for certain clients and in this case organizers arrange the partner’s meeting who are already checked, checked references and qualified, which optimizes chances to find perfect candidate for development of business relations.
Misses Revina explains further on:” We offer to the format participants, which proved to be very successful, and it does not need big amount of information and careful preparations to insure that expectations, wishes and interests of our clients will be fulfilled. Of course, the biggest reward is to satisfy our clients, but, our major aim is not only to impress the participants every time with the quality of event, but also to increase potential return of their investments, so that they come back to use in future.”
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