In Moscow, held a press conference on Tourism of the Republic of Croatia
On January 20, 2014 the National Tourist Office of the Republic Croatia held a press conference at the opening of the new season. Addressing the gathering, Rajko Ružička- director of the National Office of Tourism of the Republic of Croatia in Russia, said that 2014 was the most successful for Croatia. “The past year has been a record for us. Croatia haven’t had such a success since the 90s of the last century, when the country seceded from Yugoslavia, “- said Ružička.
In 2014, Croatia was visited by 73.6 million people, an increase of 5% in relation to 2013. However, in the overall increase in tourist turnover, the number of tourists from Russia unfortunately is reduced. In 2012, Croatia was visited by 210,000 tourists from Russia, then in 2013 the number fell to 165,000, while in 2014 the figure dropped to 143,000. According to the Director of the Representative, a decrease due to the introduction of the visa regime with sanctions and the general decline of the ruble.
In the coming year, according to Ružička, there is a lot of work waiting for us, as the next 12 months will be a real challenge for everyone. Croatia will be rebranded as a tourist destination, “high” season will be expanded , a number of short tours and weekend tours will increase, and at the end of the year is planned to launch the project “Croatia 365”, aimed at developing visits to Croatia throughout the year. Throughout 2015, St.Petersburg, Moscow and some other regions, will promote holidays in Croatia: Croatian enogastronomy week, workshops for yachting and health tourism, exhibition.
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